Why Factor Crucial To Success

The 'why' factor is crucial to success.  A feature story by Padma Iyer in the Weekend Australian's Professional section some time ago now, discusses this proposition with Simon Sinek explored in his new book Start with Why. Sinek discusses his concept

Memory Champs And Sales Success

Next week Jennifer takes off once again to Guangzhou, China to be Senior Arbiter at the World Memory Championships, and I thought it was timely to address a question we get quite often, which is... “Why? Why is memory important, and

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